Thursday, December 25, 2008

Tips to Increase Your AdSense Revenue

Google AdSense is the hottest buzz word among the webmasters. Placing AdSense ads is the best way to monetize your website. Your website performs its essential task of providing information or selling a product. By just adding a few lines of code in your website, you can make them earn some passive revenue. If your website sells something then you will get money from the sales. Will you deny the money paid to you when somebody clicks on ads? Certainly not!

Google pays the webmasters for sending visitors to their advertiser's website. When you register with Google, you will be provided with a JavaScript code which displays ads. You need no more work on your part to generate revenue. When your website visitor clicks on ads in your page they will be taken to the advertiser's page and you will be paid for those clicks. When you have more clicks from your visitors you will make a big click through rate (CTR) and hence more money.

Putting it straight, to generate money out of AdSense you need to make the visitors click on the ads. Viewers are always in search of information and hence they will click ads when they are convincing. These are many gurus who are already receiving hundreds of dollars from Google per day out of AdSense.

There are different formats of AdSense ads and Google provides you the freedom to choose the one you want. The most popular revenue generating format is the Large Rectangle (336X280). This format gives a look that these links are actually links in your website. They look so natural and if the ads are relevant you are sure to generate clicks using this format.

Match the color of google AdSense ads with the color theme of your website. Google ads appear in blocks and you have to match the background color of the block with the background of your website. Also you can change the color of the links and the text to match the color of the content of your website. This pattern blends well with your website and gives a comfortable feel for the visitors. They will not know that they are actually clicking on ads.

The location of AdSense ads is also important for generating revenue. The ads must be visible for the viewer. Don't place AdSense ads at the bottom of your webpage. You can place it on the top or in the side bar. One good place is to place the ads between the contents of your website so that they get attraction from the visitor. You can place up to 3 ad blocks on your page and it is generally advised to place at least 2 blocks of ads.

Place ads on all pages in your website and maintain links to associated websites. You can place your ads on the top of others' ads to gain attraction from the users. You can also insert AdSense ads automatically to your website using SSI. If your server supports SSI then you can store the JavaScript AdSense code in AdSense.txt and call this file using SSI. This will save loading time and if you use automatic page generators then this will be of great help.

AdSense has generated many thousands of dollars for many people. At the same time there are many people who are struggling to make a few dollars pre day. Your revenue mainly depends on the theme of your website and the number of visitors visiting your site. If your main keywords are demanded by many advertisers then you may get more money per click.

You have to place relevant ads on your site to increase the CTR. Always remember to give your visitors something of value. Then only they will navigate your website and click ads on their path.

Don't design a website for placing AdSense ads. Design a website that explains your interest and provides some information for those who also have the same interest. Then place AdSense ads and you will be getting the expected clicks. AdSense is an ocean. Some are sailing safely while some are struggling. The above tips are just guidelines that have aided gurus to make money with AdSense. If these tips have worked for them, then there is nothing wrong in using them.

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